Apple Watch hit a record of 11.8 million shipping in Q3 2020, showing a massive increase of 75% year-to-year compared to Q3 2019. Although there was an increase in shipment, it still ranked number two, right behind Xiaomi, in the overall shipping and market share.
Apple leads the market that can be charged with 41.
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4 million shipping.
According to the IDC research company’s latest report, Xiaomi led the road in the third quarter of 2020 with 13.5 shipping and 24.5% market share. The company shows a growth of 27.8% year-to-year. It is important to note that Xiaomi sells low-cost wrist wearables, which benefits the competitors such as Apple, which does not sell Apple Watch below a specific price point. Huawei, Fitbit, and Samsung, with numbers three, four, and five, ranked based on the top global delivery.
You can use it as true wireless ear buds that are included in the mixture. The numbers paint very different images. With Air Pods and Apple Watch delivery and combined market share, Apple sent around 41.4 million units in Q3 2020 and had a market share of 33.1%, slightly lower than the 2019 Q3 market share of 32.2%. IDC Growth Attributes Q3 2020 Apple Shipping with Popularity Air pods and Apple Watch SE:
Apple led the market with 33.1% of the shares during the quarter. Air pods, along with Apple watches, are very popular because of the demand for pandemic driven. Apple Watch Lineup also ensures that devices are available at various points, including new mid-level products such as Watch SE.
Competition in this Category
Competition in this category is not as close as expected. Xiaomi took second place with only 17.0 million shipments, less than half of Apple’s.
Even the market share of Xiaomi is less than half of Apple’s in this ranking. The third and fourth position are taken by Huawei and Samsung, posted the year-to-year growth of 87.2% and 32.2%, respectively.
Samsung has invested more in true wireless Ear buds and has released new products quickly, which means that it can further grow its market share for next year. Meanwhile, Huawei’s numbers are impressive when we assume that it has a limited market compared to its competitors because of the ongoing trade war.
Apart from the current pandemic, and more people worked from home, the market has bounced back at Q3 2020, after seeing negative growth in the year-of-year delivery in the first two quarters of this year.
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